- Amazon urged to adopt Bitcoin treasury strategy, to safeguard the company’s reserves from inflation risks.
- The proposal highlights Bitcoin’s outperformance over bonds, gaining traction as a corporate asset.
As Amazon prepares for the upcoming April 2025 shareholder meet, the National Center for Public Policy Research (NCPPR), a Washington DC-based think tank advocating for free markets, has shared a shareholder proposal that they want to be considered.
The proposal suggests that Amazon should adopt a Bitcoin [BTC] corporate treasury strategy, encouraging the tech giant to allocate a portion of its $88 billion in cash and short-term assets to BTC.
This move highlights the growing interest in integrating crypto into traditional financial strategies especially seeing Bitcoin gaining momentum as a corporate hedge against inflation.
The proposal from Amazon shareholders voiced strong concerns over inflation’s impact on Amazon’s sizable cash reserves.
Criticizing the Consumer Price Index (CPI) as an inaccurate measure of inflation, they argued that the real inflation rate might be closer to 10%, double the CPI’s reported 4.95%.
Additionally, they also highlighted the erosion of purchasing power as a significant risk and proposed BTC as a solution.
Despite its short-term volatility, Bitcoin, they claimed, has consistently outperformed traditional corporate bonds, making it a compelling hedge against currency debasement.
Bitcoin Amazon proposal explained
Expressing their sentiments via the proposal the NCPPR noted,
“Amazon should – and perhaps has a fiduciary duty to – consider adding assets to its treasury that appreciate more than bonds, even if those assets are more volatile short term.”
They added,
“As of December 6, 2024, the price of Bitcoin increased by 131% over the previous year, outperforming corporate bonds by 126% on average. Over the past five years, the price of Bitcoin increased by 1,246%, outperforming corporate bonds by 1,242% on average.”
Therefore, the proposal reflects a broader shift among corporations toward adopting Bitcoin as a treasury reserve asset, a trend further highlighted by podcaster Tim Kotzman.
Other institutions eyeing Bitcoin
That being said, drawing comparisons to industry leaders like MicroStrategy, MARA, and Tesla, the NCPPR underscored the growing appeal of Bitcoin.
MicroStrategy, for instance, has amassed over 402,000 BTC, valued at more than $40 billion, solidifying its role as a pioneer in Bitcoin adoption.
Similarly, MARA (formerly Marathon Digital) completed a $1 billion convertible note offering at 0% interest in late 2024, using the proceeds to acquire 6,474 BTC for its corporate reserves.
Hence, as Bitcoin’s price briefly surpassed $100,000 before settling at $98,546.48—a 0.60% dip over the past day—its significance as a strategic asset continues to gain momentum in the corporate world.
