Introducing: NBA Highlights to The Athletic


At The Athletic, we understand that catching up on last night’s game means more than just checking the box score. Fans – not to mention all of our reporters and broader staff! – want to see the pivotal moments, understand the nuances, and connect with the game on a deeper level. That’s why we’re excited to announce a new way to experience our basketball coverage with NBA highlights. You can find them in our app, in our articles, and coming soon, in our box scores.

We’re taking our usual in-depth analysis and adding the on-court action in order to give you a smarter, more immersive way to connect with the games you love. Now in addition to reporting on how Jalen Brunson’s 40-point night helped the Knicks punch their ticket to the second round, you’ll be able to watch the biggest play broken down in your Athletic app home feed. 

Or when Buddy Hield’s record-breaking night propelled the Warriors to a Game 7 victory over the Rockets, you can see his 42-foot buzzer beater alongside Marcus Thompson’s reporting from the game.

Now, as you delve into our articles, newsletters, podcasts and check The Athletic app, you’ll find key plays and moments brought to life through video. This immediate visual context reinforces our analysis, giving you a deeper understanding of why a particular play or moment truly matters.

This integration marks a new dimension to our coverage, blending our expert journalistic breakdowns with dynamic visuals and data to analyze crucial plays, games, and series. To makes sure you get highlights as a part of our coverage, download The Athletic app, follow the NBA, and visit us every morning to catch up on all of the action from each playoff game. 



Source link

Scroll to Top